We don’t believe in ‘one-size-fits-all’ when it comes to SEO. With Newbird’s Flightplan service, you’ll get expert Buffalo SEO services, tailor-made for your business.

When you partner with Newbird, we’ll take the time to learn about the inner workings of your company, as well as your brand voice and business objectives. We’ll also conduct an online audit of your current website, its content, structure, strengths, and areas that need improvement. From there, we will put our expertise to work optimizing your site – so you can build a strong foundation for lasting online visibility.

Search Engine Optimization Services

According to reports, 93% of online experiences begin with a search engine.

What’s more is that 75% of search engine users never scroll past the first page of search results. What does that mean for you?

If you’re not ranking on page 1 of Google and other search engines, then you’re missing out on prospects, customers and sales. Let the SEO experts at Newbird help you improve your online visibility and dominate search engine rankings.

Our approach to SEO all starts with our customized marketing strategy, Flightplan. Through Flightplan, we can offer you comprehensive SEO services tailored to the unique needs and challenges of your business and the industry you operate in. We begin the process by sitting down with you (or getting on the phone with you, depending on where you’re located) to get to know your organization inside and out. We want to get a sense of where you are – and where you want to go. From there, we can develop the most effective approach to SEO and fully manage the implementation of it.

Our SEO services include:

  • A complete online audit of your company website and online presence, including website structure, content, strengths and weaknesses.
  • In-depth keyword research and analysis so that we fully understand which keywords and phrases customers and prospects are using when searching for companies like yours.
  • Competitor research so we know what keywords competing companies are ranking for and can develop a strategy for outranking them.
  • Keyword mapping to ensure the right pages are optimized with the right keywords.
  • Content strategy recommendations and development, including creating content plans, blog writing, designing infographics, and more.
  • Local search optimization – including local directory and citation submission – to ensure your website is properly optimized for local searches.
  • On-page and technical optimization, including creating SEO-friendly URLs with the right blend of keywords.
  • Ongoing consultation and advanced reporting throughout the process so you have a clear understanding of how you’re benefitting from our SEO strategy. With our advanced analytics program, we’re also able to track our efforts and modify as we go – all to ensure we’re delivering the best ROI to you.

Transform data into an asset for your company.

With advanced analytics services from Newbird, we can help you derive tangible and actionable value from the data on your website – helping you to strengthen marketing efforts and increase online revenue. Want to learn more? Let’s talk. Contact us today for a free, no-obligation consultation.


The credit union had an outdated, static website with far too much reading material and not enough interactivity for our members. We were looking for a complete head to toe redesign of our website that was cutting edge, engaging, informative and easy to navigate. We really enjoyed working with the diversity of people at Newbird. Everyone from the owners to our Account Executive was engaging and knowledgeable.

Al Frosolone, CEO Niagara's Choice FCU

Our website sucked. Plain and simple. We needed a redesign. We needed a new brand. Numbers speak for themselves. I just received numbers from my accountant today regarding Q1. Gross profit increased $183K (awesome). HubSpot is a key to data management and Newbird has been important in engaging our audience.

John Bielinski, Jr. CME4Life, LLC

Top to bottom, Newbird helped our team at Employer Services Corporation reach our digital and branding goals. Our former website was in a serious need of an overhaul, but we weren’t quite sure which direction to take it. We also needed some help with branding, team photography, and print collateral. Newbird came through on all of these items and exceeded our expectations.

Rachael Brown Employer Services Corporation

The Newbird team impressed and inspired us the entire time we worked together. The team worked closely with me to ensure that they 100% understood my business, my products, and my digital goals. Newbird made themselves available to always address my questions in great detail, and I never felt in the dark during my project’s process.

Amici Petme Morell Pet Products

Consummate, creative professionals. Newbird took the time present us with concepts that defined our business and spoke to our audience. They became an extension of our team during development, and provided us with courteous and friendly customer service. They paid close attention to detail in every aspect of our website.

Ned Gian Gian Properties

There’s a reason why Newbird has been my ``web team`` for the past few years. The entire Newbird team has been reliable, helpful, knowledgeable, and personable since day one. I wanted a website that represented my business, would be easy to use, and allow my customers to get the exact information they need. I got that, plus an expert team to back it up!

Michael Miller Bounce House USA LLC